Farmer’s Market ends run

Organizers leave door open for something new

By Carleen Wild
Moody County Enterprise

A highlight of summer each year for locals and travelers alike — no matter the location or part of the country — are local farm stands and markets.
For years in Flandreau, Rebecca Hobbie and Hobbie Farms operated a small market stand in a parking lot alongside Pipestone Avenue. In 2022, a new, larger market was launched thanks to the efforts of many — but in particular Jen Callahan, who organized nearly a dozen vendors while also running to grab items from other local creators, makers and chefs operating out of their homes and kitchens, and offering them, often at her own expense.
There has long been excitement about having a local market.
But in recent years, foot traffic hasn’t necessarily mirrored that enthusiasm. This past week, Callahan shared on Facebook that this past season was the final year of the Flandreau Farmer’s Market as it has come to be known.
“In 2022, a few of us sat down at a table and had a conversation about how to start a Farmer’s Market in Flandreau…After getting it started, the next few years were extremely successful with sidewalks full of people! We had stellar Fall Festivals for a few years! The last couple years have not been so glamorous.”
Callahan said a lot of time was put into trying to grow the market, but enthusiasm waned as people’s schedules became increasingly busy. Patrons would stop by, she said, but more often by happenstance than as a planned destination.
She hopes someone else might try to take it over — or start something new of their own.
“With all the success the market had through the journey, I do not feel like it failed, but that the chapter is complete.”
Since the announcement was made, Callahan said an outpouring of support followed on social media, something she said she deeply appreciated. She offered thanks to the community of Flandreau, the patrons who attended the market, vendors, food trucks, friends who helped along the way and anyone who had a part in making it a success.
She and her husband, Randy, plan to continue cultivating their own gardens and may offer produce at other markets or possibly from a stand at the end of their driveway — something to keep an eye out for in the future.